I turn flexible work initiatives into measurable economic value. Discover how much hidden salary you may be paying—without even realizing it.

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Meet Professor
Dr. George Monray

Experience, integrity, and a student-first philosophy.

With over 20 years of experience in business management and college business/economics education at the bachelor's and postgraduate levels, Dr. Monray has built a reputation for attentive listening, excellent mentoring, and accurate lectures.

“My mission is simple: to succeed—and my success is only real when my students succeed.

Recognized for Excellence in Business Administration Studies

A career marked by true vocation, innovation, and professionalism
Elected Honorary Fellow 2022

Recognized for an outstanding career in research and professional practice. Global Academy of Finance and Management

Notable Faculty 2025

The office of the President mentions Professor Monray as a notable faculty member for his latest publication in 2024

CEO and Founder

A new initiative that helps corporations to measure and quantify their emotional salary

I am a Spaniard with Irish roots who spent part of my childhood in the United States and have lived in four countries across three continents.

I currently serve as Head of the Department of Business and Economics at the Institute for American Universities (IAU) and the American College of the Mediterranean (ACM). In this role, I regularly teach undergraduate students from the University of Nebraska–Lincoln, the University of Arizona, Southern Methodist University (SMU) in Dallas, and George Washington University. My primary teaching areas are Intermediate Microeconomics and Financial Management.

For more than 16 years, I have taught Business and Economics courses at the Autonomous University of Barcelona (UAB). I have also lectured at several leading business schools and institutions, including ESIC (Madrid), UPH Executive Education (Jakarta), Emeritus (Asia-Pacific region), Kasetsart University, the National Institute of Development Administration (Bangkok), Arcadia University (PA), CIEE, and the Chartered Institute of Marketing (UK). Participants in my courses have included executives and managers from organizations such as Lippo Group, Siloam Hospitals, Apple, Starbucks, Huawei, GWM, HSBC, and Aviko, among others.

I am the author of 22+ academic articles in Business Administration and Applied Economics, as well as six published books. I am an Honorary Member of the Global Academy of Finance and Management, the Founder and CEO of Econtime Consultants, and a former executive at Hay Group and Korn Ferry Group. 

  • Doctor of Business Administration (DBA) – Swiss Business School University of Applied Sciences Institute(1), Zurich. Thesis: Customer Loyalty Applied to SMEs. 2009

  • Postgraduate Diploma in Research Methods (Business and Management) – University of Bradford, UK. 2006 

  • Master of Business Administration (MBA) – Nottingham Trent University, UK (2). 1997

  • Bachelor of Business Administration (BBA) Titulación Superior en Gestión Empresarial y Marketing, ESIC Business School, 1994. (3) and Graduate Diploma in Marketing (Level 6 Ofqual) – Chartered Institute of Marketing, UK (4). Joint Degree Program. 1995

Complementary

  • Postgraduate Diploma in International Finance – Tech University. 2022

  • Bachelor of Business Administration (BBA) in International Business Management, European International University (5). 2023

Executive Education

  • Financial Modeling and Valuation Analyst at The Corporate Finance Institute. 2022

  • International Faculty Development Program at IESE Business School. 2007 

  • Fintech: Foundations & Applications of Financial Technology, Wharton Online. 2023

    (1) State-accredited university institute of Applied Sciences in Switzerland, AAQ, HedA, and ACBSP (U.S.). (2)Triple accreditation (also known as the triple crown) refers to a business school being accredited by all three leading international accreditation organizations: AACSB, AMBA, and EFMD. Approximately 1% of business schools worldwide hold triple accreditation. (3) Formerly Instituto Superior de Marketing. (4) Grad. The Chartered Institute of Marketing (CIM College) is the global authority in marketing, accredited by Royal Charter and known for setting the highest international standards in marketing, academic, and professional excellence in the UK. (5) ASIC (UK) and ACBSP (US) Accredited. 

MEMBERSHIPS:

  • Formerly: IESE Alumni. President IFPD 2007, Academy of International Business (AIB), Aedem, GAFM

  • Actually, the American Economic Association (AEA)

I HAVE BEEN LECTURING / MENTORING FOR (among others):
  • ESADE (Spain), AACSB Accredited. Guest lecturer

  • ESIC. (Spain). Adjunct lecturer at. M.B.A. program

  • Euncet. (Spain). Adjunct lecturer at. M.B.A. program

  • NIDA B-School (Bangkok, Thailand). ACSB Accredited. Adjunct lecturer at. M.B.A. program

  • Kasetsart University. (Bangkok, Thailand) Adjunct lecturer at. M.B.A. program

  • UPH Executive Education. (Jakarta, Indonesia) Adjunct lecturer at M.B.A. & Doctoral programs.

  • Arcadia University (U.S.) undergraduate Program.

  • Universidad Autónoma de Barcelona (Spain). Undergraduate and postgraduate.

  • CIEE (US). Undergraduate Program, Students from Vanderbilt University and Indiana University.

  • Institute for American Universities (U.S.) Undergraduate Program, Students from Southern Methodist University in Dallas and the University of Nebraska at Lincoln.

  • The Chartered Institute of Marketing (U.K.) undergraduate and postgraduate students.

My academic and professional life in the US and UK

Having lived, studied, and worked across three continents during three decades, I bring a truly global perspective that is embedded in the DNA of every course I teach. I have learned and keep on learning from all locations, sharing GLOBAL insights everyday with my students

Whichita, Kansas

At ages 18 to 20, I studied at Cowley College / Wichita State University on a tennis scholarship (1988–1990). This experience taught me the value of diligence, reliability, and unwavering commitment, as exemplified by Midwesterners who consistently go above and beyond without complaint.

During the final year of my undergraduate studies in 1995, I had the opportunity to attend the Maidenhead Centre of the Chartered Institute of Marketing (CIM). There, I developed a strong sense of professionalism and respect for roles, procedures, and workplace etiquette. Classes and meetings at CIM were highly structured, and high standards were consistently upheld.

Maidenhead, Berkshire, UK

I began my PhD at the University of Bradford from 2004 to 2007, where I dedicated extended periods to developing expertise in advanced research methods and honing methodological rigor. This experience not only strengthened my analytical and critical thinking skills but also provided me with a solid foundation for conducting high-quality, evidence-based research.

Bradford, UK

My academic and professional life in Europe

Notthingham, UK

In 1997, I graduated with an MBA from Nottingham Trent University while simultaneously working at Market Modelling, a consulting firm. My MBA experience equipped me with the skills to tackle complex business problems strategically and make data-driven decisions with confidence.

From 2007 to 2009, I earned my DBA at the Swiss Business School University of Applied Sciences Institute, in one of the world’s foremost financial hubs. My doctoral journey instilled perseverance and a disciplined, methodical approach that reflects Swiss excellence.

Zurich, Switzerland
aerial photography of vehicles passing between high rise buildings
aerial photography of vehicles passing between high rise buildings

My birthplace, Barcelona, continues to teach me valuable lessons. The greatest lesson I learned from the city and its people is that diversity is not merely coexistence, but a source of innovation and strength (1969–1988).

Barcelona

My academic and professional life in Asia

Bangkok, Thailand

From 2014 to 2017, alongside my role as a professor at NIDA and Kasetsart University, I represented Irix International, a company specializing in the import and distribution of electrical components. This experience strengthened my ability to embrace cultural diversity and adapt effectively to dynamic environments.

black and gray computer tower
black and gray computer tower
Chiang Mai, Thailand

While serving as CEO of Eurothai Allied Food from 2008 onwards, I learned the meaning of the Thai phrase “jai yen” (literally “cold heart”), which emphasizes staying calm. I observed that challenges are best met with a composed, solution-oriented approach rather than emotional reactions.,

a large golden building with a lot of potted plants in front of it
a large golden building with a lot of potted plants in front of it
architectural photograph of lighted city sky
architectural photograph of lighted city sky

During my temporary stays in China each year from 2010 to 2012, I gained insights into understanding business practices in a rapidly evolving market and adapting strategies to local contexts.

Shanghai, China